To Dream The Impossible Dream?

by Kath on November 7, 2010

One of the most common reasons why people start their own business is wanting to be in control of your time: you want to be able to decide when and how long you go on holiday, when you get up in the morning and when you leave work in the evening,  and to take time out to be at your son’s footie game or to pick your daughter up from ballet.

More often than not, you’ll be in for a rude awakening…

Starting a new business is extremely time consuming. There are so many things to do and consider, new learnings to take on board, staff to employ and lead, money to invest… Last but not least getting paying customers into your business.

Starting your own business is an exciting, yet scary step to take, and once taken you’re in head over heels. You start working ridiculous hours to get everything done (just for the time being of course, because in a couple of months time, it will get easier…). But not just that, on top of all of  that you also start thinking about your business all the time, even dreaming of it at night…that’s if you can still find sleep in the first place.

Believe me, I know what I am talking about: I’ve been there, done that.

You’ve entered a vicious circle, because by now you’ve invested a lot of money into this business of yours, you’ve worked incredibly hard to get where you are, and where you are is: exhausted, just keeping your head above water financially… and working harder than ever before.

And that’s just the tip of the iceberg…

Your health is starting to suffer. You are secretly worried about your sanity. But you can’t give up now, because you have invested too much (and not just financially). So on you go….

You are not alone. Literally MILLIONS of unsuspecting small business owners have fallen into this exact same trap before you.

The difference between them and you is that you can STOP, right NOW!

Take the first step and claim your 5 Secrets Of Marketing Success right NOW! Simply fill in your name and Email address and this resource valued at $97 is yours for FREE.

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I have good news for you: you CAN take control of your own time!

Many small business owners are in a symbiotic relationship with their businesses: the business can’t live without them, and they can’t live without their business (financially as well as emotionally).

To improve the way your business works, you have to start taking a step back, and adopt a bird’s eye perspective. But first…

Let me ask you this: If I gave you 10 hours for every hour you invested in working ON your business, rather than IN your business, would you make the time to do it?

Time Management

If there was ONE key to success in business, it’s effective time management.

We all have the same amount of time available in one day. The question is: are we using it wisely?

To be a successful time manager you have to spend an hour getting total clarity on how you are currently spending your time. I challenge you to keep a time journal for just 1 week (to start with). It’s going to take you under 1 hour to write down what you do every day and how long you take to do it.

Once you know HOW you spend your time, you must prioritize your actions and apply the four Ds of Time Management (Do – Don’t – Delegate –Delay).

One of the most important questions that you can ask yourself in terms of your Business is:

Which of my actions actually create profits, or bring in money?

For example in any Sales-based Business, this would be time spent talking to prospects or clients.

Whatever you do on a daily basis in terms of running your business, the things that create profits have to assume TOP priority. In fact, if you can double the amount of time spent taking just those actions that make the money…you can double your income! It’s as simple as that.

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